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Description: Tony Jaros is SiriusDecisions VP Research. With a Lead411 subscription, SiriusDecisions email addresses ( @siriusdecisions.com ) of the executives are viewable. Other information includes Tony Jaros email, phone, and extension.
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Site Reference: http://www.siriusdecisions.com/live/home/document.php?dA=about&FID=Marketing
Tony Jaros Vice President, Research Tony is a sales and marketing thought leader with nearly 20 years of experience; he has led the overall research function at SiriusDecisions since the company’s founding in 2001. His b-to-b expertise spans a wide range of disciplines, including field marketing/demand creation strategies, tactics, metrics and organizational structures; general marketing strategy; marketing communications; and inside sales/teleprospecting. As a consulting principal, Tony has advised a number of organizations including Cognos, Symantec, CSC, Gartner, MasterCard and Factiva. Prior to SiriusDecisions, Tony worked as a consultant and project manager with Norwalk, CT-based Peppers and Rogers Group (PRG), the world’s leading relationship marketing boutique consulting firm. His work included the creation of business-to-business and business-to-consumer customer value models and needs frameworks, the reorganization of a major airline’s sales and marketing organizations around its customers, the overhaul of a online retailer’s Web strategy, the development of a comprehensive customer touchmap for
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