Whether you had put up a blog for your small start-up or is managing one for a medium-sized business, getting found by the right market, and converting those curious visitors to leads are of utmost importance.
This is where HubSpot comes in. HubSpot is a leading provider of all-in-one marketing software platforms, which include search engine optimization, marketing analytics, lead management, blogging, and much more.
And just this month, more major investors had found this trailblazing company’s growing potential, and had resulted to an impressive $32 million in Series D financing for HubSpot.
This round of new funding was led by big-name investors - Sequoia Capital, Google Ventures and Salesforce.com. This is the first time that these three has decided to invest in one company at the same time. And clearly, HubSpot has given these three great reasons why they are worth the investment.
From about 1750 customers and an average annual sale of $6,000 back in 2009, to now being used by 4,000 companies in 31 countries, HubSpot is making a definite mark in the marketing automation industry. Being an innovator in the industry has actually won the company a number of awards and recognition.
HubSpot was recognized as the company with Best Alignment of Sales & Marketing at the Sales & Marketing 2.0 Awards in 2010, and its CEO Brian Halligan was also recognized as a Finalist for CEO of the Year at The Massachusetts Technology Leadership Council’s 2010 Leadership Awards Program. They were also recognized as one of the leading companies in Lead411′s Hottest Boston Companies in 2010.
Indeed a premiere player in the field of marketing automation, HubSpot has benefited from a number of generous rounds of financing from other investors such as General Catalyst, Matrix Partners, and Scale Venture Partners.
Its first round of financing was at $5 million back in July 2007, it got Series B financing back in May 2008 amounting to $12 million, and $16 million was raised in Series C financing back in 2009.
This is what Dharmesh Shah, co-founder and CTO of HubSpot has to say of their most recent funding, as stated in their press release: “We founded the company based on a simple premise: Businesses want an easy-to-use, complete and integrated marketing platform that helps them get more leads and customers. We plan to use this new capital to further invest in this ambitious vision and further our existing lead in the marketing software category.”
There’s more information about HubSpot’s $32-million dollar worth of Series D financing on their press release here.