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Category Archives: Book Reviews
3 Great Kindle Books for Startups
We focus a lot on books when it comes to great resources for startups, but let’s not leave out ebooks and Kindle books. I love the Kindle: I can take it with me instead of the stack of books I usually do when I travel. I can find new content. Access it from other places. [...]
Posted in Book Reviews Tagged kindle books, startup books
Book Review: Little Bets
Sometimes businesses, small and large, shoot for the moon, and instead of catching a star, simply fail miserably. The premise of Little Bets: How Breakthrough Ideas Emerge from Small Discoveries by Peter Sims is that instead of trying to get from A to Z in a single step, instead, try to get to B. Make [...]
Posted in Book Reviews Tagged fail forward, little bets, peter sims
Book Review: Six Steps to Creating Profit
In the down economy, it can be hard to bring in any revenue, let alone make a profit. That’s why Patricia Sigmon’s book, Six Steps to Creating Profit, comes at a good time. Her tips help service based businesses of all sizes reduce costs and increase revenue.
Increasing Sales
While it sounds easier said than done, Sigmon [...]
Also posted in Sales, entrepreneurship Tagged creating profit, cut costs, patricia sigmon, revenue
Book Review: The Entrepreneur Equation
One of the best books I’ve read in a while, Carol Roth’s The Entrepreneur Equation gives a very honest look at what being an entrepreneur really means. Roth addresses people who think they want to start small businesses, but who in fact, may not be prepared for what it will really entail. In her words, [...]
Also posted in entrepreneurship Tagged carol roth, emyth, entrepreneur, the entrepreneur equation 2 Comments
Book Review: The Mesh by Lisa Gansky
I know we live in a connected world, because when something cool happens to me, my first reaction is to blog about it or post to social media. I Yelp as soon as I visit a restaurant. I ask my Twitter buddies for recommendations before real life friends. So Lisa Gansky’s book, The Mesh: Why [...]
Also posted in Social Media Tagged lisa gansky, Social Media, the mesh
Book Review: Raising Eyebrows by Dal LaMagna
I needed a break from the how-to marketing books I’ve been reading. Raising Eyebrows: A Failed Entrepreneur Finally Gets it Right by Dal LaMagna, founder of Tweezerman, was just what I was looking for. LaMagna uses his story, hopping from one failed venture to another, then finally hitting bullseye with his beauty tool company, to [...]
Posted in Book Reviews Tagged Dal LaMagna, entrepreneur, tweezerman
5 Must-Read Books for Entrepreneurs
The great thing about writing this blog is that I get to read a lot of great books and share them with you! Here’s a list of what I’ve been reading that I find readworthy and want to pass along. It’s a nice mix of marketing and business. Enjoy!
1. Raising Eyebrows by Dal LaMagna
I haven’t [...]
Book Review: The Connectors by Maribeth Kuzmeski
I’ve been blogging about trust lately, and one huge component of trust, in my mind, is connecting people to others. Putting them first helps build that trust. I just finished reading The Connectors by Maribeth Kuzmeski. It reinforces what I’ve said before about networking, but applies the concept to the wider reach of business relationships.
One [...]
Book Review: Sams Teach Yourself Google Analytics in 10 Minutes
I use Google Analytics for my company and my clients. But I’ve never delved in beyond pageviews and traffic sources. So, as much as I dreaded what I thought would be complicated, I picked up Sams Teach Yourself Google Analytics in 10 Minutes by Michael Miller.
What a relief. It wasn’t as complicated as I thought. Miller [...]
5 More Must-Read Books for Startups and Entrepreneurs