Being a small business retailer isn’t easy. You’re competing — not just against the Big Box players — but also against other small retailers. You need every advantage you can get. Here are 10 things you need to be on top of in order to compete effectively.
1. Smart Signage
That hand drawn sign isn’t going to cut it if you want to get the attention of passersby. Invest in good signage that is visually appealing and professional looking. The good news is you don’t have to go overboard in hiring a designer to get good business signs. Online sign companies like Store Signs provide customizable templates that fulfill many retailers’ needs, without the cost of a fancy designer and printer.