Spongecell Creates Ads You Want to Engage With

These days, with so many flashing, annoying ads popping up on websites, it’s hard to get people’s attention. And Ben Kartzman, CEO of Spongecell, knows this well. When banner ads on websites first came out, “people would click on the banner ads without knowing where it was taking them,” says Kartzman. And the trust level went down.

Today, advertisers try all kinds of bells and whistles to get people’s attention. Like those ads that blanket the entire screen? Eighty percent of people find them irritating. So how do you reach consumers online?

Enter Kartzman: “Something needs to change…there has to be a better way to engage consumers in this space.” Read More

Introducing the 2010 Lead411 Technology 500!

The 1st Annual Technology 500 rankings are here!! After two months of work and reviewing over 1000 applications we have the full list is ready. We plan to notify all winners this afternoon via email or twitter, but the full list can be found at Technology 500.

Selection Process: Rankings are based upon yearly revenue growth percentage from 2007 to 2009. All companies must have over $1M in 2009 revenues and be a US based private company. All information and revenue data has been submitted by the companies themselves.

Congratulations to all companies listed!! We appreciate your submission and look forward to working with you next year! And a special congratulations to our winner, Pontiflex.

Below is a link to our press release and all press mentions will be posted on the Technology 500 site later this evening.

Tech 500 Press Release

Technology 500 Applications Being Accepted: Have You Entered?

Here at Lead411 we’re pleased to announce our first ever Technology 500 event. It’s one part contest, one part networking, and one part prize-winning! If your privately held company is in Software, Internet, Media, Wireless, Hardware, Telecom, IT Services, eCommerce, Consulting, and had at least $1 million in revenue in 2009, enter right now. It’s free.

Our goal in holding the Technology 500 is to honor the companies who are doing it right: from products and services down to marketing and employment. And you loyal readers will get a chance to meet some of the top contestants after we announce the winners on December 16. We’ll go inside some of the best kept secrets in technology and find out what makes these companies tick. Read More