| TrafficCast International is a privately held corporation based in Madison, Wisconsin. The firm began in 1996 as a division of TranSmart Technologies, a management consulting firm focused on transportation technology. TrafficCast International was spun out as a separate company in 1999. Operations and development activities are centered in Madison with technical, marketing, and sales offices in New York, Detroit, Los Angeles and Akron, Ohio, and
Shanghai, China.
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