How it works
Our Data is more accurate than any other research data provider and we have the proof to back it up. Here is how we do it!
Search and Evaluate
We Search Billions of Data Points through Public Resources and Social Platforms to form Cohesive Company and Employee Data. We Evaluate and Inspect Every Data Point Using Lead411’s Proprietary Technology to Ensure Data Quality Above All Else.
We also License Data through Reliable and Reputable Third Party Resources. These Sources are secondary to our own Data and usually provide confirmation to previously uploaded companies and profiles
We Match Employee Data with Company Profiles using our own Proprietary Algorithm combined with A.I. Technology to Ensure Data Points Match on Multiple Levels including: Location Match, URL, Domain, Name and More.
Test and Verify
We Triple Verify the Data (Using our Algorithm, A.I. Methods and Human Verification) including Email Addresses, Social Profiles, B2B Direct Dial Phone Numbers, and both Office Main and Direct Phone Numbers. Our Email Data goes beyond just a server ping. We verify through Send Technology, Meaning Emails are sent and if a Message is Opened by a real person, we can Verify it as a Valid Address.
We Enrich the Company Data to Include Demographics (Address, Industry, Revenue and Size) Technographics, (with re-verification of use for over 60K technologies) and Growth Intent Indicators to Highlight Companies open to New Conversations with Lead Scoring. We Enrich Employee Data to Include Skills, Education, Certifications, Languages, Awards and More)
Data Upload and Update
We Upload the New Data or Match and Enrich Existing Data and Ensure Accuracy and Cleanliness Prior to our Customers Ability to Consume the Data so we can Provide a 96% Accuracy Rating
We Provide our Data to be Verified in Real-Time, with options to Send to Our Data Team for 24 Hour Re-Verification. This allows Customers to not only get the most Up-to-Date Information, but also allows our Customers to Gain Access to Hard-to-Find Data that might not be in our Database initially.
Our Entire Database is Re-Verified at least every 90 Days to update and enrich data or eliminate bad or outdated data. This Re-Verification Schedule is Unmatched in the Research Data Industry.