Make, formerly known as Integromat, is a powerful visual automation platform intended for teams to connect apps, move data, and build complex workflows without coding. Famous for its intuitive, drag-and-drop builder, Make empowers sales, marketing, and business teams to automate multi-step workflows, which generally need engineering help or coding.

Excles at combining intricate workflows by providing users with entire control over routing, logic, and event processing. Teams can link their CRM, enrichment services, email client, database, and systems to automate functions such as lead routing, outreach triggers, data cleanup, reporting, notifications, and pipeline synchronizations.

One of Make’s main advantages is its flexibility, allowing users to connect hundreds of pre-made integrations and then build automations with its API calls, routers, iterators, and transformation functions. This is particularly advantageous to revenue teams wanting to optimize and scale their business, but wanting something more flexible and dynamic than what plug-and-play automation services provide.

For sales teams, Make can automatically enhance new contacts, send leads based on customized criteria, and sync data between systems. For ops and marketing teams, Make can centralize logic, ensure data consistency, and remove repetitive tasks that slow down execution.

Make, by providing visual automation with enterprise-level power, allows businesses to automate their workflows, enhance accuracy, and scale in an efficient manner without having to spend on development.