Lead Forensics is an advanced website visitor identification platform that helps sales, marketing, and revenue teams uncover the companies visiting their website-even if they never fill out a form. By revealing anonymous website traffic and pairing it with rich firmographic data, Lead Forensics turns intent-rich visitors into actionable leads for outbound and inbound teams.

With Lead Forensics, businesses get to see which companies are on their site, what pages they viewed, how long they stayed, and what content captured their interest. Real-time insight lets sales teams reach out at the perfect moment in time by targeting prospects that are in-market and researching solutions.

Core strengths of Lead Forensics are the depth of data and intent insights. Beyond company identification, detailed firmographics, key contacts, and engagement analytics empower teams to better prioritize outreach and tailor messaging within the platform. It’s used by marketing teams to assess campaign performance, retarget high-value visitors, and understand buyer behavior across the entire funnel.

Lead Forensics is designed to integrate perfectly with CRMs, marketing automation tools, and sales engagement platforms to ensure that visitor intelligence feeds directly into current workflows. This alignment helps both marketing and sales to operate from the same high-intent signals, improving response speed and conversion outcomes.

By turning anonymous website traffic into sales-ready intelligence, Lead Forensics empowers organizations to generate more qualified leads, accelerate pipeline growth, and drive revenue—beyond simple form submissions or traditional inbound tactics.