12 SMS/TextingStatistics For The Modern SDR
Below is a collection of statistics from various studies that add evidence to SMS/Texting as a viable and consistent outreach tactic:
Across markets, mobile’s use is becoming more commonplace. 52% of business leaders in North America said it’s already a major disruption in their industry ³
The use of text messages at work has increased 62% since 2014 ¹
61% of people recommend contacting them by text message at work ¹
95% of texts from businesses are read within 3 minutes of being sent ¹
People will definitely see what you send them — SMS open rates are as high as 98% ³
The average response time for a text message is only 90 seconds ²
Stats show that 73% of businesses expect their SMS marketing budgets to increase in the next year ³
Despite statistics on mobile’s rise, 65% of brands still don’t have a formal strategy in place for bulk SMS messaging to take advantage of the amount of time we spend on our phones ³
85% of customers prefer receiving text messages over a phone call or email. ³
More people send text messages than own personal computers or landline telephones ³
67% of people would rather text with a business about appointments and scheduling than by email or phone ²
29% of businesses believe SMS campaigns sent between 9 a.m. and noon or noon and 3 p.m. are the most effective. ²
(https://resources.insidesales.com/texting-in-sales/ ¹)(https://learn.g2.com/sms-marketing-statistics ²)(https://www.slicktext.com/blog/2018/11/44-mind-blowing-sms-marketing-and-texting-statistics/ ³)
Recent Posts
More Sales Don’t Come from More Activity—They Come from Better Leads
There’s a common belief in sales: more calls, more emails, more hustle equals more results. But the reality is, if you’re starting with bad data or chasing the wrong contacts, all that effort turns into noise—and frustration. The truth? Sales growth isn’t about doing...
Why Verified Emails Matter More Than You Think
Access to contact data is everywhere. But what separates successful outreach from wasted effort isn’t the size of your list—it’s the accuracy of the emails on it. You can have access to 100 million contacts. But if you don’t know which emails are actually valid,...
How Growjo and Lead411 Make B2B Prospecting Smarter
If you're using Growjo to discover high-growth companies, there's one tool that makes it even more powerful: Lead411. While Growjo helps identify fast-growing businesses based on hiring trends, funding, and traction, Lead411 takes it a step further by providing...