Benefit

  • Need a New Data Solution now that Data.com is Done?

    by Jeremy Unruh | May 6, 2019

    As of May 4th, 2019, Data.com is no longer. The company formerly known as Jigsaw was acquired by Salesforce in 2010 for 142M. Since 2010 the desire for more accurate data has forced crowd sourcing companies like Data.com to the way side. As a result, companies that verify data through multiple sources, (and do so in a frequent 2-3 month pattern) have become the preferred resource.

    Many of Data.com’s customers had “points” or unused credits that are deemed useless as of May 4th, so Lead411 wants to help! As a result of the recent Sunset on Data.com, we are offering ex-Data.com customers special discounted pricing on all annual plans. Check out our Lead411 as a Replacement to Data.com Webinar and we would be happy to help you!

    Our platform has all the advanced search functionality that data.com had including verified emails and direct mobile dials, but we also have some more amazing features like sales trigger data, the ability to track contacts when they leave with Trackstar, and we will be launching an email cadence tool in the near future.

    Check out our Lead411 as a Replacement to Data.com Webinar for ex-Data.com users to learn more and get our best pricing.

  • The Power of Listening in Business

    by Jeremy Unruh | April 25, 2017

    The best sales people are those who listen, instead of dominating the conversation. You’ll discover the needs of your customer, dispel any concerns they have, and build a positive relationship that keeps people coming back to your company again and again. Ready to improve your sales with the simple act of listening? Here are a few tips to get your started.

    Benefits of listening in business

    Most customers buy because they have a need that your product fulfills. But pitching the product and going for the close as soon as possible leaves potential customers feeling pressured. Instead of doing all the talking, ask some good questions and listen to the answers. You’ll get these three amazing results.

    • Assess needs
    • Listening and asking questions gives you a fantastic opportunity to discover your customer’s needs. In fact, research from Sales Benchmark Index found that a sale attempt without taking time to discover needs is 73% less likely to close successfully. Learning the customer’s needs helps you sell them a product that fits their needs perfectly.
    • Dispel concerns
    • Taking the time to ask questions creates a clear picture of customer concerns. Addressing those concerns after listening shows the customer you care about them, and lets you dispel those concerns before the customer walks away.
    • Build a relationship
    • When clients feel like you really listened to them, a relationship forms. Clients who are happy with their sales representative are likely to recommend your business to friends and return for more items in the future.

    Where do I start?

    Ready to start listening? First, take a look in the mirror. Assess your sales technique and figure out how you can turn your statements into questions. Ask yourself how you’ll learn about your customer’s needs, and put your plan into action. Don’t let your sales drop because you’re not listening. Build a better business today by asking questions, listening to your customer’s needs, and getting them exactly what they want. Lead411 provides insight so you can be informed with the right conversation topics. It may be a recent funding, a new technology adoption or a new executive hire. Whatever the sales trigger, we have the platform to get you selling smarter to prospects that are open to a conversation.

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  • Teamwork!: How Collaboration Can Help Sales Teams

    by Jeremy Unruh | January 13, 2017

    Are you looking for the secret to sales success? It might be sitting right in front of you…literally! Pipedrive calls collaboration “arguably the most important factor you can tweak to improve your sales metrics”, and this sentiment appears to be echoed by experts and data throughout the industry. Collaboration is transforming the sales process in a way that benefits the team and the customer. When teams collaborate to align sales and marketing goals, salespeople are 56% more likely to be top performers. Here are 3 ways collaboration can help your sales team:

    • Collaboration fosters communication between teams, allowing salespeople to prioritize accordingly and accurately deliver on promises.

    To snag a sale, salespeople often make promises to consumers, and sometimes this results in unmet expectations, which can ruin the sale. Collaborating priorities and realistic possibilities among teams reduces over-promising and cuts the chances of disappointed customers. Salespeople are able to communicate consumers demands and collaborating teams can plan accordingly, giving salespeople the advantage of making an informed promise that they can keep.

    • Collaboration fosters productivity by creating shared goals.

    When teams create and work towards unified goals, it produces a win-win situation. When the individual teams meet goals that lends to the company’s overall goals, they are more likely to contribute to wins which will affect the success of the business rather than focusing on strictly personal incentive. When more members work together, overall goals are met more efficiently and with better results through creative solutions and team effort.

    • Collaboration fosters trust through transparency and open dialogue among team members, resulting in increased dividends across the board.

    Trust is important to building positive relationships in every dynamic, including professionally. When team members operate transparently, sharing data and focusing on common goals it creates a climate of loyalty conducive to company growth and profitability. Collaborative teams are less likely to compete internally and more concerned with achieving success in every department. When team operate fluidly, they produce greater gains for everyone.

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  • Lead411 Reduces Risk Associated With Losing Customers To New Jobs

    by Jeremy Unruh | October 5, 2016

    Lead intelligence platform captures job changes, tracks sales champions and mitigates risk associated with losing champions to new jobs

    April 18, 2016 — BOULDER, CO. — Losing valuable sales champions to new roles or different companies can lead to customer churn and missed opportunities. Today, Lead411 announced the availability of TrackStar, an enhancement to its lead intelligence platform, which reduces that risk by notifying sales and marketing leaders of position and/or company changes associated with a contact.

    “Our business was built on the belief that our customers need a more comprehensive view of their prospect and his business in order increase conversion rates, improve targeting and enhance their existing sales technology platforms,” said Tom Blue, Lead411, CEO. “TrackStar is a vital piece of the equation, shortening sales cycles for marketing and sales teams by enabling them to target champions with whom they’ve previously worked and providing them with the right information about their accounts, at the right time, to build the right relationships.”

    About Lead411 TrackStar

    • Integrates with your existing CRM
    • Load your contacts and track the champions and influencers of your business.
    • Maintain and grow existing relationships with your sales champions.
    • Know when your champion is being promoted within the organization or when he leaves to join a new company.
    • Establish new relationships within existing accounts when someone new is hired.
    • Turn losses into wins by being the first to reach out and congratulate a prospect on a new job.

    About the Lead411 Lead Intelligence Platform

    Context, rather than simple data presentment is what Lead411 provides. Lead411’s lead intelligence platform that combines corporate news, contact data, technology understanding and other information to provide marketing and sales teams with a well-rounded view of the business and prospect. Lead411 is a SaaS-based solution that is available through GMail and Google’s Chrome extension. The information can also be integrated “at the click of a button” with more than 25 CRM/SaaS platforms and other sales tools. Knowledge is power. With Lead411, our customers put that power to work to impact their bottom line.