by Jeremy Unruh | May 13, 2024 | Blog, Sales and Marketing
FOMO and Urgency: Optimizing Sales Potential Two psychological cues have a big impact in the ever-changing field of sales: the Sense of Urgency and the Fear of Missing Out (FOMO). Businesses can succeed more if they recognize their importance and deliberately include...
by Jeremy Unruh | May 9, 2024 | Blog, Sales and Marketing
Stop Starting Your Presentations Talking About YOU: Customers HATE This People really dislike this. Imagine yourself in the middle of a conference room full of people who are eagerly anticipating the announcement of a solution that might have a profound impact on...
by Jeremy Unruh | Apr 30, 2024 | Blog, Sales and Marketing
Much Too Early Predictions for the B2B Data Industry in 2025 When it comes to business-to-business (B2B) data, companies that want to employ the most recent technologies and trends need always need to have a desire to stay ahead of the curve. Intent data, artificial...
by Jeremy Unruh | Apr 17, 2024 | Blog, Sales and Marketing
Mastering GTM Strategy: A Comprehensive Guide to Success The difference between skyrocketing success and stagnation might be a well-executed Go-to-Market (GTM) strategy. Every company, no matter how big or little, is always on the lookout for the next great thing when...
by Jeremy Unruh | Apr 11, 2024 | Blog, Sales and Marketing
What is A.I. doing for the B2B sales data world? Data is king in the ever-changing world of business-to-business (B2B) sales. Businesses that deal with other businesses often find that their success or failure hinges on how well they collect, analyze, and use data....
by Jeremy Unruh | Apr 4, 2024 | Blog, Sales and Marketing
Mastering CRM Hygiene: Elevating Your Data Strategy with Lead411 The success or failure of your company hinges on the reliability and cleanliness of your customer relationship management system. It is crucial for firms to have accurate and current data in customer...
by Jeremy Unruh | Apr 3, 2024 | Blog, Sales and Marketing
Why Companies are Now Combining B2B Data Solutions: Lead411 and Zoominfo Data reigns supreme in today’s corporate scene. Companies across multiple industries are continuously looking for ways to use data to drive growth, enhance operations, and stay ahead of the...
by Jeremy Unruh | Mar 28, 2024 | Blog, Sales and Marketing
What is Buyer Intent Data and how can I use it? Understanding the Buyer Intent Data: Buyer intent data is information gathered from many sources that indicates a potential buyer’s interest or willingness to make a purchase. This information may include internet...
by Jeremy Unruh | Mar 27, 2024 | Blog, Sales and Marketing
The Lost Art of Empathy in B2B sales In B2B sales, where measurements, targets, and bottom lines frequently take precedence, empathy has unfortunately become a lost skill for many people. However, in the middle of the rush and bustle of closing transactions and...
by Jeremy Unruh | Mar 14, 2024 | Blog, Sales and Marketing
Best Days and Times for B2B Sales Calls Timely outreach is crucial in the world of B2B sales. You may greatly improve your sales success by knowing the best days and times to make those important connections, since every call is an opportunity to engage new clients....