by Jeremy Unruh | May 23, 2024 | Blog, Sales and Marketing
Sales Tactics: Getting the Most Out of Discovery Calls In sales, a contract may be made or broken by the ability to pose perceptive and powerful questions during discovery calls. The skill with which the best Account Executives (AEs) probe potential clients to find...
by Jeremy Unruh | May 21, 2024 | Blog, Sales and Marketing
Sales Tactics: Email isn’t enough, time to pick up the phone In the sales world, where technology continues to influence how organizations communicate with potential clients, one thing is certain: depending only on email outreach is no longer enough. In...
by Jeremy Unruh | May 16, 2024 | Blog, Sales and Marketing
Unleashing Sales Strategies: Dog People vs. Cat People As long as there have been people, there has been salesmanship. Whether you’re trying to sell a service, an idea, or a product, the three pillars of effective persuasion are knowing your target, establishing...
by Jeremy Unruh | May 13, 2024 | Blog, Sales and Marketing
FOMO and Urgency: Optimizing Sales Potential Two psychological cues have a big impact in the ever-changing field of sales: the Sense of Urgency and the Fear of Missing Out (FOMO). Businesses can succeed more if they recognize their importance and deliberately include...
by Jeremy Unruh | May 9, 2024 | Blog, Sales and Marketing
Stop Starting Your Presentations Talking About YOU: Customers HATE This People really dislike this. Imagine yourself in the middle of a conference room full of people who are eagerly anticipating the announcement of a solution that might have a profound impact on...
by Jeremy Unruh | Apr 30, 2024 | Blog, Sales and Marketing
Much Too Early Predictions for the B2B Data Industry in 2025 When it comes to business-to-business (B2B) data, companies that want to employ the most recent technologies and trends need always need to have a desire to stay ahead of the curve. Intent data, artificial...