by Jeremy Unruh | Sep 6, 2017 | Blog, Sales and Marketing
Understanding Brand Positioning: How to Make Your Marketing Work For You The first step in creating effective marketing messages is to clearly identify your company’s brand positioning. All too often, a company isn’t clear on exactly what it does best,...
by Jeremy Unruh | Jul 17, 2017 | Big Data, Blog, Sales and Marketing
How Intelligent Marketing Triggers are Eliminating the Tradition of Buying Lists Using Data to Grow Your Prospects More data is publicly available today than ever before, and this new information is helping marketers rethink their approach to sales. By analyzing data...
by Jeremy Unruh | Jun 8, 2017 | Blog, Sales and Marketing
Adding Urgency To a Sales Interaction Adjusting your sales pitch to include a sense of urgency can increase your close rates dramatically. When you get a hot lead, the first thing you want to do is call or email the prospect and close the sale. It’s fun and...
by Jeremy Unruh | Feb 15, 2017 | Blog, Sales and Marketing
Building the perfect post-subscribe email autoresponder is a step many businesses often overlook when it comes to lead conversion. Email autoresponses are almost an afterthought for many brands, mainly because they forget the power it could potentially wield to turn a...
by Jeremy Unruh | Jan 31, 2017 | Blog, Sales and Marketing
Businesses today have numerous avenues to announce their presence to potential clients. Social media and web content strategies have without doubt increased visibility in the highly competitive online marketplace. Targeted customers have so many options to choose from...
by Jeremy Unruh | Jan 19, 2017 | Blog, Sales and Marketing
The rapid rise of social media has some marketers questioning what types of marketing appeals to Millennials. Some would even argue that email marketing is a marketing tool that Millennials don’t embrace, choosing to consume marketing material in more visually...
